The Music:
The Peak 98.3 is an adult hits variety format with heavy emphasis on music from the late 1970’s through the 1980’s with a mix of the 1990’s and current hits. From Abba to ZZ Top and everything in between.
The Audience:
The Peak 98.3 targets 25 to 48 year olds. Research shows the average Peak listener is a homeowner and more likely to make a major purchase or take a vacation within 6 months. The typical listener is from the middle to upper middle class spending demographic. Non-compromising and willing to spend money, Peak listeners want and need your products and services.
Programming Features:
The Peak 98.3 is a music intensive format. With fewer commercial interruptions than traditional radio programming, the Peak has a maximum of three breaks per hour, totaling just 10 minutes of commercial time. This results in increased attention to YOUR message, because listeners stay tuned through commercial breaks instead of “channel surfing”. With limited commercial inventory available, you receive maximum exposure and exclusivity!
